Since the official Leads rollout of this new technology they have seen impressive results for clients.

Leads Inc. located in El Segundo, CA has recently partnered with Investor Media to deliver full investor awareness and investor marketing campaigns.

“We felt that leadS Inc. and investor media was a match made in heaven”

The new company’s team has a track record of success in investor marketing. They have experience in Reg A+ and Reg D marketing, Real Estate, Gold, private placements, and retail lead generation. Having worked and build email databases of Accredited Investors for Reg D campaigns, the company has built a solid foundation in investing.

The good news is that this technology can be used in all verticals making Leadlogix an essential tool for companies looking to generate leads and convert clients. This technology will help companies build quality leads with ease and precision.

Verify Accredited Investors

As the company website suggests, conversions using the full suite of tools have improved client performance up to 800%. For Reg A+ raises, Leads Inc. was able to not only target and convert the investor but also verify the investor criteria as an accredited investor, saving the issuer company thousands. Working on their metrics, they verify lead generation, lead conversion and lead verification costs were $55.00, this is way below the industry standard just to verify the investor of $60.00.

The technology build an identity graph of the site visitor, this enables the company to target their audience as never before. The ability to upsell to clients and build subscriptions through lead conversion has become automated.

Investor Lead Generation

For Financial and Investing sites, Leads Inc. gives companies the ability to build a compliant list of new investors or to target their audience with relevant offers. Their unmatched investor lead generation ability to build a large database of investors is their most appealing service at the moment.

Verify Site Users

The new advertising laws around CBD and tobacco products can benefit from LeadLogix in many ways including the ability to verify the age of the end-user, thus eliminating any issues with advertising or selling products to anyone under 21.

E-Commerce Re-Targeting

E-commerce sites have the ability to save on retargeting ads by delivering offers that their site visitors are browsing and offer discounts to an engaged audience.  The ability to target what your customer wants, when your customer wants it helps deliver impressive conversion metrics.

Leads Inc. has built a range of services for all clients and agencies depending on their needs and they offer the ability for all their customers to save tens of thousands of dollars per month on marketing and advertising budgets.

Leads Inc.

Investor Media

The post Leads Inc. AI launches investor lead generation and lead conversion technology appeared first on Investor News.

Accredited Investors know that the best returns on investment are achieved by investing early in a companies growth cycle.

2020 will go down in history as one of the most volatile and erratic years on the stock market with historic highs and unheard-of lows. While the US and the rest of the world continue to deal with the COVID pandemic there is both optimism and skepticism about the current state of investments.

THE COLLAPSE OF THE STOCK MARKET IS VERY REAL

Investors have enjoyed a record-breaking bounce-back rally on Wall Street since 2018. Since the nearly 125-year-old Dow Jones Industrial Average (DJINDICES:^DJI), benchmark S&P 500 (SNPINDEX:^GSPC), and technology-heavy Nasdaq Composite (NASDAQINDEX:^IXIC) hit their bear-market lows on March 23, 2020, this trio has respectively returned 83%, 87%, and 103%.

WHY WILL THE STOCK MARKET CRASH IN 2021

The stock market runs in cycles. Optimists might dislike when they rear their head on Wall Street, but the data shows that a double-digit decline has occurred in the S&P 500, on average, every 1.87 years since 1950.

The biggest threat to the market in 2021 might be historic valuation. As of May 3, the S&P 500’s Shiller price-to-earnings (P/E) ratio was 37.53. This is a measure of average inflation-adjusted earnings over the past 10 years. Not only is 37.53 more than double the average Shiller P/E for the S&P 500 since 1870, but anytime the Shiller P/E has jumped above and sustained 30 throughout history, bad things have happened. In the previous four instances where the Shiller P/E topped 30 during a continuous bull market, the S&P 500 subsequently shed between 20% and 89% of its value.

Investors have learned through experience how bad the outlook can be for  the S&P 500 in the three-year period following a bear-market bottom. Since 1960, there have been nine bear markets (a decline in the S&P 500 of at least 20%). In each of the previous eight bear markets prior to the coronavirus crash, there was at least one double-digit percentage pullback within three years after the bear-market bottom was reached.

THE SIGNALS POINT TO A VERY REAL POSSIBILITY A STOCK MARKET CRASH IS COMING

Other factors stand out as potential bull-market wreckers, including the spread of coronavirus variants, increasing inflation rates, and the prospect of higher mortgage rates, which could quell a red-hot housing market.

THE COLLAPSE OF THE CRYPTO MARKETS

Crypto investing became popular again as Bitcoin jumped to $58,000, only to reverse it gains and slide 38% in 3 weeks. China is set to clamp down on their crypto mining facilities, which account for 36% of all crypto-mining on June 1^st, 2021. Institutional investors will be drained from the crypto markets and there is an imminent collapse.

The recovery in crypto will take months as more regulation and environmental agencies condemn the massive crypto mining farms. Crypto mining now accounts for approx. .55% of the global power consumption.

WHY IS EQUITY INVESTING IMPORTANT

Shareholder equity or stockholder equity consists of the assets of a firm minus the company’s liabilities. It establishes the value of common stock and preferred stock owned by investors. If the company were to liquidate, it would need to pay back the debt to its creditors first and then the remaining amount would go to shareholders.

Positive shareholder equity means a company has more assets than liabilities, which suggests the company is managing the business well. If a company’s balance sheet shows negative shareholder equity, this indicates liabilities exceed assets – and shareholders should take note.

A company that holds more debt than assets could mean it’s funding new projects that require large amounts of financing, or it may imply the financial status of the business is weak. This could also point to the company’s ineffective management.

A way to measure how well a company is using its assets is with the return on equity formula, a metric found by dividing a company’s net income by shareholder equity:

ROE = Net Income / Shareholder Equity

A high ROE points to the company using its equity efficiently, while a low ROE may indicate that the business is not managing its assets efficiently. ROE adds value when used to compare companies within the same industry.

Investors who want to increase their equity should look for companies that make consistent profits that exceed expenses, or invest more money in a company by buying more shares.

The post Why you should become an equity investor in 2021 appeared first on Investor News.

Invest along side accredited investors in Early Stage Companies with Reg A+ and Reg Cf with Equity Investor

Reg A Investor delivers exclusive investment opportunities in early stage companies. Invest in emerging growth companies to maximize your returns using Reg A+ and Reg Cf.

The post Reg A Investor delivers the best start ups in Reg A+ and Reg CF appeared first on Investor News.

How long will it take to get returns on investment? Accredited investors or high-net-worth investors focus on ROI more than what your company does.

All entrepreneurs have one thing in common. They really believe in their company and its future. Most entrepreneurs have their heads in the clouds and live in the future of prospective sales, clients and the company’s success.

How to approach potential accredited investors or angel investors.

1. Make sure you have your company registration filed and legal.

   This is essential. Registering your company and having all your legal forms ready is the most essential requirement. Your company may need a sales license and other state requirements. Ensure they are filed and ready. Your company name should be files with the state, sellers permits and EIN numbers ready. A bank account should also be set up for the company. Without these basics. Don’t go any further.

2. Get your company message right.

   Your team should all agree on what your company does and its value proposition for investors. Practice and rehearse your elevator pitch. Deliver 3 sentences that describe what problem your company addresses and how it addresses it.

3. Don’t over-hype your company

   Don’t describe your company in terms of Amazon, Google, Facebook, etc. It makes no sense when looking for an investor to discuss how you will become the next Unicorn. Talk realistically about your team and their experience. Talk about your company’s successes and your timeline for major accomplishments.

4. Respect investors’ time.

   Accredited Investors are usually inundated with companies looking to get their attention. If they seem like they are not interested, simply ask if you can follow up with them at a later time and ask for their information. There is nothing more annoying than following them around at conferences or approach them at every social occasion. You are wasting your time when you can try to source an investor who may be interested. If the investor is interested you will know.

5. Have your website and investor deck ready.

   1. Have a website, that is not made on wix or squarespace. These tools may be ok for some businesses but in general an investor wants to see something more than just a basic site.
   2. Have business cards handy. This should be a basic thing, but there are times that your business cards are in your jacket, briefcase or you didn’t get any. If you cannot hand your business care, it is better not to approach an accredited investor. They are not going to take notes to look at your website on your phone.
   3. Create an easy to see link on your site to your Public Pitch deck. If you have videos have links clear. Don’t ask the investor to watch your youtube video pitch with your phone in his face.
   4. Ensure that your pitch deck is polished and that you have all the necessary information and financial modeling investors need to make an informed decision. Hire a professional to ensure that your investor deck will deliver the most accurate and concise information for investors. Your team should also be able to discuss all this information, don’t say “Our CFO is not here but let me call and see if we can get them on the phone.”
   5. Your team should rehearse and discuss so everyone delivers the same message. Enter pitch battles or other public forums to get feedback on your pitch. This is a great way to learn what questions your team will encounter from investors and help your team deliver a consistent message.
   6. Don’t lie about who may invest. Don’t discuss other investors or lie about interested investors in your company. There is nothing worse than saying there is another investor interested to try to close the deal. Suddenly, your current prospective investor can call or verify the information. This will make you or your company look ridiculous.

Investors focus on team experience, company progress and timelines to exits

Ensure that your team can engage the investor in light conversation at first. There is no need to ask how much they are willing to invest in your company during the first discussion. If the potential investor brings it up, then that is all the better. The best course of action is to discuss how much your company is looking to raise and how much it has raised so far. This makes it easier for the investor to gauge interest in your company from other parties. Don’t lie about how much you have raised.

Marketing to investors online.

Engage a professional investor marketing company with a background and seek legal advice before you begin any investor relations or investor marketing campaign. Engaging investors will require legal and financial advice. Make sure you can get all legal documents signed and delivered quickly. You may be required to issues shares and deliver legal compliance information. This should not be done as needed. These documents and legal representation should be already agreed upon and selected by your team.

Delivering late information or not having an agreed-upon term sheet ready will delay any investments and will also look very bad.

Email marketing to investors is not a numbers game. The more emails you send the less likely you are to achieve your goals. The rule is that you engage only warm investors. Cold accredited investor leads and investor email lists are not going to work

Hire and professional investor relations or investor marketing company that understands how to get your company message in front of the right investors. Targeting accredited investors is a difficult task. Emailing cold leads will not work and can cause serious issues for your company.

Here are things that your company should consider. Engaging 30,000 cold accredited investors will not get any investment. Connecting with 100 accredited investors who can see your website, read your pitch deck and are looking for your type of company will lead to 30% of these investors actually putting money in your company in the first round or further rounds. Most accredited investors will invest $100,000 to $250,000 or more in companies when they are approached in the right way.

These are real numbers that entrepreneurs need to understand with every interaction they have. Don’t ruin your company’s potential by not delivering the right message in the right way.

If you engage multiple accredited investors who seem interested but then do not invest. This may be a message that your company is not on track and your team should look into the reason why. Simply ask the accredited investor, they may tell you. Don’t take it personally. Take it as constructive criticism.

Here are some answers that you may hear from the accredited investor who doesn’t invest:

• Company Valuation is off
• Company is not ready yet
• Your team is not experienced enough
• Your company strategy is not focused
• A team member may be toxic
• There has been no personal investment
• There are too many similar competitors
• Too hard to sell the idea to others
• Legal issues
• Terms sheets
• No track record for the company

For companies looking to attract accredited investors and get angel investors, take the advice from investors who may add more critical criticism than you are used to getting. If your team is not a team, cracks will show. If you hide anything or lie about anything, this may also be uncovered and you may face fines or legal issues form lying to investors.

The post How to attract Accredited Investors and convert investor leads appeared first on Investor News.

Before 2015, a business looking to raise money had very limited options. The most common avenues were an initial public offering or raising capital privately. This left only seasoned companies and accredited investors to reap the benefits leaving a pool of investors.

The JOBS Act in 2012, rang in new era for companies and investors. Specifically, Title IV, known as Regulation A+, which is essentially a “Mini-IPO”. Reg A+ has opened opportunities for small-cap U.S. and Canadian companies looking to raise capital and investors looking for new access to pre-IPO investment deals.

The Benefits of Reg A+

In a Reg A+ offering, a company raises investment capital by creating a new class of stock that can be bought and sold on a secondary market (such as national exchange or OTC Markets) by the general public. The offering can also be combined with venture capital, allowing the company to create an even larger raise during the funding round.

A key feature of the Reg A+ process is the ability for companies to “test the waters”. This gives the company the ability to confidentially submit and offering circular to the SEC while also gauging potential investor interest to see if there is enough public interest to justify the offering.

THERE ARE TWO TIERS TO REG A+ OFFERINGS. 

REG A+ TIER 1

Tier 1 Reg A+ offering, allows for companies to have a public offering up to $20 million in a 12 month period, no more than $6 million of which can be raised from affiliates of the issuer company. Reg A+ offerings as subject to both federal and state requirements, and there is no limit to how much any one investor can invest in the offering.

Furthermore, companies raising through a Tier 1 Reg A+ offering have to disclose and submit their financials for review, but are not required to continuously report them once the Tier 1 offering is complete.

REG A+ TIER 2

A Reg A+ offering have more stringent regulation that their counterpart. They allow for a company to raise up to $50 million in a 12 month period, not more than $15 million can be raised from affiliates of the issuer company.

Unlike Tier 1, the Tier 2 offerings are subject to federal review only, but they do require addition and ongoing reporting requirements such as audited financials with semi-annual and annual reporting. Furthermore, no investor or group can invest more than 10% of their annual revenue or net worth in a Tier 2 offering.

WHY WOULD COMPANIES FILE FOR A REG A + OFFERING

The process of setting up a Reg A+ offering is less complicated and more cost effective than a traditional IPO. This makes to appealing to small-cap, micro-cap market sized companies who wish to raise capital without going public.

Initially, Reg A+ offerings were only available to non-SEC reporting companies. However, in 2017, a provision was added allowing for SEC-reporting companies to raise capital through an online offer under Reg A+.

The new amendments to Reg A+ lower the barriers to entry for small-cap companies seeking public offerings. They also allow for added flexibility when structuring transactions – bridging the gap that exists between public and private offerings, reducing the costs and complexity of running a public entity.

SECURITY TOKEN OFFERINGS

Reg A+ offerings will also be the go to investment vehicle for STO (security token offerings), as more companies opt to raise through the new ICO compliant raising model.

The post Reg A+ will gain momentum in 2020 appeared first on Investor News.

Last month, I mentioned the Pax Labs IPO as probably the biggest moment for the cannabis industry next year. Pax is Juul’s cannabis-focused sister and the stock will be in high demand as it technically does not touch the plant as it is more of a “Keurig for cannabis” type operation.

Another exciting company soon to be going public is Harborside. The company has been doing business as FLRish IP LLC as it has operated a chain of prominent retail cannabis locations. Harborside recently completed a reverse merger with Lineage Grow Company BUDD. Prior to the company going public on the CSE under the symbol HBOR, it will raise C$70 million – it has already raised a majority of that money.

The post ​California Cannabis Powerhouse, Harborside, is Another Public Launch on the Horizon appeared first on Investor News.